Rhonda Ware Williams

A New Era for Marketplace Ministry

COVID-19 created a shift in our economy that will echo far into the future. Every industry is making adjustments and realigning operations. The changes influence all for-profit businesses and the non-profit sector. It also brings a new era for Marketplace Ministry

Never has there been a greater opportunity to bridge the gap and connect with people from all walks of life – that’s the advantage of marketplace ministry.

A business has its own set of responsibilities and goals, which includes profits, shareholders, and human resource obligations. A select group of executives makes major decisions. There are varying opportunities and privileges for top executives. A business environment also has unwritten rules, but everyone knows to follow them. In contrast, a Marketplace Ministry evens the field. Everyone is important. Everyone is equal — the accurate definition of equality and diversity.

In the past, marketplace ministries operated as followers of Christ who served businesses. They provided spiritual guidance and support to people in business. Now, Marketplace Ministry is going beyond the old model into a new era–you are the business!

That’s right. Go ahead, make your profit, and run your business. Be a major player. But, instead of compromising and surrendering to traditional business ethics, you seek a higher level of commitment to people and biblical integrity. You become an example for all to see. You don’t give up your biblical lifestyle because “It’s just business.” They work together in an environment created by you.

One business that we operate as a marketplace ministry is Vision Guard Insurance. It provides the perfect opportunity to share God’s love and invite people to experience a lifestyle of faith. Our financial wellness conversation allows our team of financial professionals to operate our business as a marketplace ministry and so can you.

Here is how to get started:

The good news is you are committing to answering God’s call on your life and starting your Marketplace Ministry. This new era brings many changes. While it’s been tough for many people, there are ways to advance in the middle of the challenges. Starting your Marketplace Ministry is a huge decision that helps you, your clients or customers, and your team. 

Yes! It’s time to step out and do what God is calling you to accomplish and The Extra Life is here to help


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